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Macintosh products are no doubt beautifully crafted with fully functional streamlined interfaces that allow you to effortlessly glide through each document, each app and each song. The streamlined sleek feel as your fingers caress the polished surface is a magical experience. The feel, the look and the experience all scream zen. However, does this justify the annoying monopoly they aim to have over our lives.

iTunes was launched in 2003 and was forcefully implemented on us whenever we bought the iPod, the mac, as well as what we have all come to know as the iPad. From the birth of this scheme, it was clear that the Macintosh gremlins were out to frustrate our illegal downloading tendencies.

My first experiences using the iTunes account was frustrating. It was (and I am pretty sure it still is) not user friendly as you had to synchronize, delete so on and so forth but with such tedious searching and guess work. We all know that Macintosh gremlins are very unfamiliar with the ‘idea of drag and drop’, a much easier system that makes life so much more liveable.

There are so many instances to which I have lost precious music to the vortex you may describe as the wrong button on the iTunes menu. Re-living that moment over and over again in my mind brings me near to tears.

The very concept of iTunes is great. As great as running the 100 meter hurdles after a really heavy meal. I understand that the restrictions placed on all Apple devices are strategically put into place to combat illegal downloading. Nevertheless, not being able to download your iTunes account on more than a few computers is stupid.

Put yourselves in the shoes of the typical Apple freak who feels compelled into buying the latest device spewed by the Macintosh work house. Having bought all these devices you find out that you may only use one iTunes account for no more than a few computers.

Now imagine the sheer grief you experience when you finally realise this. Forced to open another account and having failed miserably in keeping track of all your various accounts decide to abandon iTunes all together. Yes I am sure that many of us have experienced this.

In all fairness to our beloved Apple gremlins who provide us with the latest version always boasting more features, more bit to fuss with and more bits to discover, making the iTunes experience perhaps more tailored, they do make very cool and innovative stuff. But it’s not user-friendly and no one reads the manual, which is full of tiny obscure writing.

Surely the Apple gremlins should have realised that in the new age of quick apps and hasty thrills tiny scripted manuals are no way to induct a newbie to the trend. The sad truth is that without reading the small print and spending hours manoeuvring tracks back and forth between devices, you may never get used to it.

Contributed by Yes Another Blogger.

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